Posts in cohort

Product Managers And Data: Cohort Analysis

August 17, 2019

I am all about numbers when it comes to driving decisions. That’s the most accurate and tested way in ensuring that you are pursuing the right thing. Not to say that we should not focus on things like customer development, but numbers certainly can shed a lot of light on whether the product is on the right track. There are certain approaches to analyzing product data that universally apply to all projects, and can yield some interesting insights given that you put some time in it.